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Home Financial Markets

Business of Denying Medical Care

Profit over patients

Jay K Joshi by Jay K Joshi
May 11, 2024
in Financial Markets
0
Business of Denying Medical Care

Getty Images

Insurance companies, like any other business, aim to maximize profits and minimize costs. One way they achieve this is by denying patients medical care. By denying or delaying coverage for certain treatments or procedures, insurance companies can save money on claims payouts and increase their bottom line.

One way insurance companies benefit from denying medical care is by reducing their overall expenses. Medical treatments and procedures can be costly, and by denying coverage for certain services or treatments, insurance companies can save a significant amount of money. This not only benefits the insurance company financially but also helps keep premiums lower for all policyholders.

Another way insurance companies benefit from denying medical care is by controlling healthcare costs for conditions and treatments covered. By limiting coverage for certain treatments or procedures, insurance companies can keep their overall costs down and avoid paying for unnecessary or overly expensive services. This helps them remain competitive in the market and attract more customers.

The metric used by insurance companies is as clear as it is callous to patient care. PMPM, which stands for Per Member Per Month, is a common metric used by health insurance companies to allocate coverage and control costs. This metric calculates the average cost of providing healthcare services to each individual covered by the insurance plan on a monthly basis.By analyzing the PMPM metric, insurance companies can evaluate the overall cost of healthcare services for their members and make strategic decisions to manage these costs effectively. This includes determining appropriate premium rates, setting coverage limits, negotiating with healthcare providers for better rates, and implementing cost containment measures.

One of the key benefits of using the PMPM metric is that it allows insurance companies to assess the financial impact of various healthcare services and procedures. This information helps them identify cost drivers, monitor trends in healthcare utilization, and develop strategies to mitigate rising costs.

Additionally, the PMPM metric can also be used to evaluate the effectiveness of various healthcare programs and initiatives aimed at improving member health outcomes. By tracking the cost of providing care per member per month, insurance companies can assess the return on investment of these programs and make informed decisions on future investments. By analyzing this metric, insurance companies can make data-driven decisions that benefit both their bottom line and the health and well-being of their members. It is the means by which they justify denying medical care to patients.

Denying medical care allows insurance companies to manage their risks effectively. By only approving essential treatments and procedures, they can better predict their future expenses and mitigate potential losses. This risk management strategy ensures the long-term stability and profitability of the insurance company. Moreover, denying unnecessary medical care also helps prevent healthcare fraud and abuse, protecting the company and its policyholders from fraudulent claims and inflated costs. Overall, while denying medical care may seem unethical from a patient’s perspective, it is a necessary practice for insurance companies to stay financially viable and provide affordable coverage to their customers.

Insurance companies benefit from denying patients medical care by reducing expenses, controlling healthcare costs, and managing their risk. While this may seem like a negative practice, it is ultimately a strategy to ensure the sustainability and profitability of the insurance company. It is important for patients to be aware of their rights and options when it comes to challenging denial of coverage and advocating for their healthcare needs.

Health insurance denials can be frustrating and overwhelming for patients who require medically necessary coverage for their treatment. However, patients do have options to challenge these denials and fight for the coverage they need. It is important for patients to be proactive and informed when facing a denial from their health insurance provider.

The first step for patients facing a denial is to review their health insurance policy carefully. Obtain a copy and read it thoroughly. Understanding the terms and conditions of their policy can help patients determine if the denial is legitimate or if it goes against their coverage. Patients should also review the denial letter from their insurance provider to understand the reason for the denial and the specific details of the decision.

Once patients have a clear understanding of the denial, they can begin the process of appealing the decision. Most health insurance companies have an appeal process in place for patients to challenge denials. Patients should follow the instructions outlined in the denial letter on how to submit an appeal, which typically involves providing additional information or documentation to support the medical necessity of the treatment.

Patients can also seek assistance from their healthcare provider in appealing the denial. Healthcare providers can provide medical records, documentation, and support letters to support the patient’s case and demonstrate the medical necessity of the treatment. Patients can also enlist the help of a patient advocate or legal support to navigate the appeals process and ensure that their rights are protected.

In some cases, patients may need to escalate their appeal to an external review board or seek support from a state agency that oversees health insurance regulations. Patients should explore all available options to challenge the denial and fight for the coverage they need for their medical treatment. This begins by learning specific consumer protections they enjoy.

Review this website to see how you can escalate a patient denial claim.

Overall, challenging health insurance denials requires patience, persistence, and advocacy on the part of the patient. By being informed, proactive, and seeking support from healthcare providers and advocates, patients can increase their chances of overturning denials and obtaining the medically necessary coverage they deserve.


We wrote a satire about this very situation, titled: A Patient Named Candide

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Jay K Joshi

Jay K Joshi

Dr. Joshi is the founding editor of Daily Remedy.

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Videos

Summary

In this episode of the Daily Remedy Podcast, the host delves into the evolving landscape of healthcare consumerism as we approach 2026. The discussion highlights how patients are increasingly becoming empowered consumers, driven by the rising costs and complexities of healthcare in America. The host emphasizes that this shift is not merely about convenience but about patients demanding transparency, trust, and agency in their healthcare decisions. With advancements in technology, particularly AI, patients are now equipped to compare prices, switch providers, and even self-diagnose, fundamentally altering the traditional patient-provider dynamic.

The conversation further explores the implications of this shift, noting that patients are seeking predictable pricing and upfront cost estimates, which are becoming essential in their healthcare experience. The host also discusses the role of technology in facilitating this change, enabling a more fluid relationship between patients and healthcare providers. As healthcare consumerism matures, the episode raises critical questions about the future of patient engagement and the collaborative model of care that is emerging, where decision-making is shared rather than dictated by healthcare professionals alone.

Takeaways

Patients are becoming empowered consumers in healthcare.
Healthcare consumerism is maturing into a demand for transparency and trust.
Technology is enabling patients to become strong economic actors.
Patients want predictable pricing and upfront cost estimates.
The shift towards collaborative decision-making is changing the healthcare landscape.

Chapters

00:00 Introduction to Healthcare Consumerism
01:46 The Rise of Patient Empowerment
04:31 Technology's Role in Healthcare Transformation
07:16 The Shift Towards Collaborative Decision-Making
09:44 Conclusion and Future Outlook
Healthcare Consumerism 2026: A New Era of Patient Empowerment
YouTube Video dcz8FQlhAog
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Analysis of the DHHS “Real Food” Initiative

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by Daily Remedy
January 18, 2026
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EXECUTIVE SUMMARY The Department of Health and Human Services has launched a transformative public health initiative through the RealFood.gov platform, introducing revised Dietary Guidelines for Americans that represent a fundamental departure from decades of nutritional policy. This initiative, branded as "Eat Real Food," repositions whole, minimally processed foods as the cornerstone of American nutrition while explicitly challenging the role of ultra-processed foods in the national diet. The initiative arrives amid a stark public health landscape where 50% of Americans have...

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