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Virtue In Healthcare

Daily Remedy by Daily Remedy
August 8, 2021
in Contrarian
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Virtue is the essence that binds society together. Only through virtue do laws reflect social morals. Through virtue, society functions as a reflection of our core beliefs. And in modern healthcare, virtue is the essence that defines consistent, good healthcare behavior.

Essence, as defined by the philosophers of the Enlightenment, is a complex concept, and to observe the essence of something, is to observe it in its entirety. As opposed to viewing something through its elements, which attempts to break things down into its simpler, component parts. But certain things in society that are defined through its essence, lose its essence when broken down and viewed by its elemental parts – this includes healthcare.

Healthcare must be complex – as a patient you would not want to be defined into simple array of symptoms, or through your non-compliance with treatment, or even through your relationship with your physician – as a patient, you want to be defined by all of these things, together. Hence, the complexity.

But oversight in patient care, be it from a physician, a clinical guideline, or a legal statute, simplifies the complexity of healthcare into metrics, and defines the entire patient care through those metrics – a solution that creates more problems than it resolves.

Most law reduce complex concepts into simple component pieces. We have speed limits because we approximate moderate driving speeds with good driving behavior. We do not create laws that balance the speed a person can drive with the skill in which a person can drive – that would be too complex of a law. So we set limits, restrictions, and provisions in the hope that they reflect our complex core beliefs. But in simplifying something fundamentally complex, like healthcare, into simple statutes, we inevitably create errors.

That manifest as healthcare laws that are poor approximations of healthcare behavior. And most notably seen in the Affordable Care Act (ACA), which attempted to penalize patients through a tax for not obtaining healthcare insurance. A tax which famously did little to sway patients, had little to no influence in patient outcomes, and eventually, was deemed unconstitutional.

What was not discussed as prominently, however, was why the penalty had such little influence. Punishing perceived bad behavior in healthcare is not commensurate to rewarding perceived good behavior in healthcare. And laws and regulations that reward good behavior are far more effective than laws and regulations that punish bad behavior. Precisely due to the essence of virtue in healthcare.

We conflate good and bad as diametric opposites when they are really both complex concepts that contrast in some ways and do not correlate in other ways. Virtue, a set of principles that appeal to our sense of goodness, our aspirational qualities, is too complex be broken down into a series of carrots and sticks, or simple good and bad.

Simply put, those who drafted the ACA assumed the tax penalty would incentivize good behavior, but good behavior in health does not respond to punishment, but to a complex system of positive reinforcement – which is a good way to define virtue.

We eat well because we know it is good for us. But we choose to eat well in the face of confectionary temptations because we prioritize long term health, good eating habits, over the sugary indulgences of the moment. We exercise because we know it has both psychological and metabolic benefits. But we choose to exercise despite our hectic schedules because we emphasize, in the moment, the long-term benefits of exercise.

Virtue in both cases is a composite of will-power, of prioritizing long term benefits, and of active decision-making – all characteristics that thrive on positive reinforcement. More complex in aggregate than any one decision or behavior.

Virtue can also define a person’s motivation and elucidate the root cause underlying specific healthcare behaviors. If two patients are prescribed Xanax (an addictive benzodiazepine) for anxiety, there is no one behavior that determines whether the patient is abusing the medication. A person who is abusing the medication can pass a drug screen by pacing the medications to be in his or her system at the time of the test. And a person with uncontrolled anxiety can fail a drug screen by running out of medications too early.

If we define the complexities of patient behavior through a simple urine screen, we will inevitably find as many cases that justify the utility of a drug screen as we will cases that are exceptions to the rule.

These errors in approximation arise when we simplify complex patterns of behavior into simplified laws or guidelines. Rather than set arbitrary metrics, such as passing a urine drug screen, we should require patients to demonstrate a series of behaviors to prove compliance.

Physicians can prescribe certain controlled substances only on the condition that patients participate in counseling or maintain a daily log of their psychiatric symptoms. This would benchmark specific behaviors that address the presence of anxiety with anxiety medication, creating a mutual trust between the physician and the patient. And most importantly, improving patient outcomes.

Good, compliant patient behavior is not adhering to a law or a guideline, it is a series of active, conscious decisions aligning towards improving one’s health – an opportunity cost.

In sports, most coaches will praise an athlete not by specific act in a game but will praise the long-term commitment and dedication in practice. Similarly, we should define patient compliance by their adherence to multiple patterns of behavior, not just one act.

The essence of virtue is a set of healthcare related behaviors that in aggregate define good patient behavior. No one behavior can stand out on its own, and no one behavior can be deemed more important than another, they are all equally important, all part of the essence, the virtue of healthcare. It is about time we structure healthcare to recognize this.

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Daily Remedy

Dr. Jay K Joshi serves as the editor-in-chief of Daily Remedy. He is a serial entrepreneur and sought after thought-leader for matters related to healthcare innovation and medical jurisprudence. He has published articles on a variety of healthcare topics in both peer-reviewed journals and trade publications. His legal writings include amicus curiae briefs prepared for prominent federal healthcare cases.

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Videos

summary

This episode explores deceptive pricing strategies in the GLP-1 medication market, highlighting how healthcare consumerism influences patient decisions and how to recognize and protect against misleading practices.

 key  topics

Deceptive pricing strategies in healthcare
The role of brand perception and pricing manipulation
The concept of drip pricing and hidden costs
The rise of healthcare consumerism and patient agency
Strategies for patients to identify and avoid deceptive practices

Chapters

00:00 The Evolution of the GLP-1 Telemedicine Market
01:12 How Pricing Is Obscured and Perceived Discounts Are Created
02:11 TrumpRx: Coupon Aggregator or Discount Store?
03:12 Why Price Deception Thrives in Healthcare
04:12 The Membership Fee Illusion and Hidden Costs
05:10 Brand Recognition and Drip Pricing Strategies
06:17 The Impact of Brand and Anchor Pricing on Perceived Value
07:16 The Role of Price Drip Strategies in Healthcare Pricing
08:15 The Rise of Healthcare Consumerism and Patient Agency
09:14 How to Protect Yourself from Deceptive Pricing Practices
10:09 Conclusion: Empowering Patients in a Complex Pricing Landscape
Unmasking Deceptive Pricing in Healthcare: What Patients Need to Know
YouTube Video zZgo1nLZVrY
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Glucagon-like peptide–based therapies are increasingly used for weight management and glycemic control, but their potential impact on long-term survival remains uncertain. The clinical question addressed in this report is whether treatment with glucagon-like peptide receptor agonists is associated with reductions in all-cause mortality and age-related morbidity beyond their established metabolic effects. This question matters because these agents are now prescribed across broad patient populations, including individuals without diabetes, and long-term exposure may influence cardiovascular, oncologic, and neurodegenerative outcomes. Understanding whether...

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